Data, trends, and insights
Get inspired by data, trends, and insights from Epidemic Sound and the wider creative industry.
What Wiki doesn’t tell you: Epidemic Sound in figures
- – 2.3 billion average daily views on YouTube
- – Nearly 700 million average daily views on TikTok
- – Over 55,000 tracks spanning 390 genres
- – Over 250,000 sound effects & variations
- – Used by 70% of the top 300 US YouTube channels
Check out the most popular genres, moods, and artists right now
Trending music from the Epidemic Sound catalog
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Most popular tracks
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- 3:05108 BPM
- 2:36149 BPM
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- 2:37140 BPM
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Want more music?
Explore our full catalog with 55,000 tracks and over 250,000 sound effects
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94% of content creators say that music contributes to content’s success
The Future of the Creator Economy Report
2025
Trending searches from the Epidemic Sound catalog
Trend | Music searches | Sound effect searches |
|---|---|---|
1 | Ambient meditation | Punch |
2 | Cartoons | Tense |
3 | Easter | Sparkle |
4 | Hope | Car crash |
5 | Flute | Sea |
A quote
80% of creators say music can make or break their content’s success
The Future of the Creator Economy Report
2024
Trending music insights
Carefree Morning by Rebecca Mardal
Focus track
- Track: Carefree Morning by Rebecca Mardal
- Total YouTube stats: 1.6M views
- Genre: Lo-Fi HipHop
- Featured in: Hopeful Spring, Lifestyle Vlog
Soul Jazz
Highlight genre
- Genre: Soul Jazz
- Total YouTube stats: 3.1M views
- Featured in: Easter, Happy Acoustic, Lifestyle Vlog
- Trending track: Lit 'n' Legit by Wendy Marcini
Featured video
Samsung Galaxy
PØW is all about versatile + high impact sounds that brands love. With more than 500k downloads in ES and placements like Etsy and the new global Samsung Galaxy campaign, the tracks speak for themselves.
- Track: Joker by PØW
- Total YouTube stats: 609M views, 20.5K uploads
- Genre: EDM, K-Pop
- Featured in: K-Pop Essentials, Dance Workout
A quote
97% of respondents want to know if music is made by humans or AI
The state of AI Transparency in Music 2025
CYANITE, MediaTracks, marmoset
Our commitments to artists and content creators in the AI paradigm
At Epidemic Sound, human creativity will always come first. Learn about Epidemic Sound’s commitments to artists and content creators in the AI paradigm.
- Want to know what our users think about us?
Trend spotting
What are the new music trends in 2026?
Sustainability, Afrofuturism, and much more. Discover six must-know music trends for 2026.
The hottest TikTok trends right now
Dive into the latest TikTok trends with Epidemic Sound’s social media expert.
YouTube trends 2026: Key predictions
Leverage the latest YouTube trends to make your content shine in 2026.
Reports
The Future of the Creator Economy Report 2025
Uncover the latest creator economy trends, from monetization and diversification to fandom and AI.
The Sound of Gamers: Music trends in gaming
Music’s role in gaming content is massive. Learn which trends and genres are giving Player One energy.
The Future of the Creator Economy Report 2024
See how 2024’s creator trends across monetization, music, and AI stack up against today’s landscape.
2026 Report Series
The Sound of Creativity
How is artificial intelligence reshaping content creation? Epidemic Sound’s primary research series, The Sound of Creativity, analyzes how raw human expression coexists with machine learning.
In the series' inaugural release, The Future of the Creator Economy Report 2026, a survey of 3,000 creators across the US and UK reveals critical benchmarks on AI workflow integration, licensing risks, and why 75% of creators now consider human-made content a premium. Explore the comprehensive reports to access the industry-standard data shaping the future of digital media.
Genre Deep Dive
Discover different genres and find best-in-class examples for your content. The Music Curation Team’s got you covered with in-depth Genre Deep Dive articles.